"We try to be different only in ways that we think give us an edge over the intrinsic architecture of the market." Elise Hoffmann, Marshfield Associates
[With all the discussions on alternative data lately, the Institute for Innovation Development decided to tap into one of our Founding Innovator member f
"Rather than engaging in a push and pull on the merits of digital marketing, we wanted to be able to demonstrate that there are firms having success in this way." Graig Norden, FreeWheel Marketing
"An advisory firm should consider, in this extremely competitive and changing environment, strategically focusing their efforts on where they can build more differentiation and create greater impact with clients." Mike
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